Build the financial model behind the audience, the content and the business.
Media and publishing businesses need to connect revenue from subscriptions, licensing, advertising and partnerships with the cost of producing and distributing their work.
Where the work can start
Model the revenue mix
Understand what each revenue stream contributes, how cash arrives and what changes as the audience grows.
Make rights and value visible
Bring together the ownership, licensing and commercial evidence behind content, brands and other intangible assets.
Plan the next investment
Test production commitments, hiring and distribution costs against the cash available to fund them.